What the CRTC’s New Canadian Music Tool Means for World Music and Independent Artists
Written by dj5rivers/Staff Writer - INDUSTRY NEWS
Published on November 13, 2026 - 11:00
Toronto, ON – The CRTC's new Canadian Music Selections Database is the rare accessible regulatory tool, that deserves to be called a (small) win in an ever-changing and exploitative digital world. Searchable by; title, artist, language, release date, CanCon status and ISRC code, with MAPL certification attached to each entry. Consolidating important metadata broadcasters use to identify Canadian music in one place, for the first time. Offering a centralized, free, and searchable tool for all broadcasters (commercial, community, public broadcast and satellite radio) and festival curators to help identify and verify Canadian content, without the guesswork or the gatekeeping.
The database includes a language field, and the CRTC has committed to adding "additional French, Indigenous, and third-language music" regularly. The initial release leans on legacy acts such as Shania Twain, the Tragically Hip, Rush, Feist, Blue Rodeo, Three Days Grace, and Alexisonfire, but the commission says new releases and older songs will be added regularly. For francophone artists, Indigenous-language musicians and artists working in third languages, a searchable language field is the difference between being identifiable and being invisible.
For years, confirming whether a song counted toward Canadian content requirements meant chasing data, often accessible through paid third-party platforms. Industry consultations have repeatedly found that artists face profound difficulties simply being "recognized and played on commercial radio”. Despite commercial radio’s requirements (by it’s regulatory body CRTC) to devote 35% of its popular music to Canadian selections (while CBC/Radio Canada, public broadcast, sits at 50%.) since the rules were modernized from their 1971 origins, when the figure was 30%. A music director who wants to push a station past 35%, toward 50%, can now do so without hiring a researcher or paying for a data subscription.
MAPL requires just two of four criteria (Canadian composer, Canadian principal performer, Canadian recording or live performance, Canadian lyricist) to be considered MAPL, scored at 100% if all apply. Meaning, a track by a Toronto Afrobeats artist, co-written with a Canadian songwriter and tracked in a Canadian studio, can clear the bar comfortably. With world music on the rise in Canada and a digital world connecting artists globally, a centralized record for one a programmer who can find compliance data in seconds changes the way we can search and in turn, find
As submissions to the CRTC's consultations on modernizing Canadian content rules argued, rigid MAPL definitions are "prejudicial" to artists who record abroad, a position echoed by programmers who warned that the existing framework penalizes international collaboration rather than recognizing it as part of how Canadian music is now made. Systemic inequities have compounded the problem, with research consistently showing that Black and racialized artists are underrepresented on commercial radio, even as Black music dominates streaming charts.
For a music director at a commercial station who wants to reflect the sound of their city but has been unsure how to document CanCon compliance for a Punjabi-language track or a Spanish-language single, that changes the calculus.
"When broadcasters can more easily identify Canadian music, they can give audiences greater exposure to Canadian voices and talent,"
- Scott Shortliffe,
(The commission's vice president of broadcasting, told Billboard Canada)
For decades, the industry's idea of "Canadian content" (CanCon) was built around a rock-and-pop commercial template, but the music actually filling Canadian ears and increasingly, Canadian airwaves, tells a different story. The sound of Canadian music is diverse, universal, expansive and collaborative.
This database comes at exactly the right moment as world music genres continue to break records, creating more space in Canadian listening. Afrobeats, Latin, Punjabi, K-pop, Amapiano and their many hybrids are no longer “niche imports”, they are chart topping genres and commercial markets the major labels have bought in. Universal, Sony and Warner have all signed and developed Canadian artists working in these genres, often in collaboration with writers and producers based right here, at home.
A new generation of artists have emerged from Canadian cities and taken the world by storm with a fusion of world music, folk, hip hop, R&B, and trap that could only have come from this country.
Latin music's growth in Canada has been the most dramatic in measurable terms, with a 48% increase in streams and over 2,000% more airplay. Latin music climbed from being the seventh-largest genre in Canada to a position of far greater prominence, and in 2026 the Junos introduced the Latin Music Recording of the Year award, with nominees including Alex Cuba, Lido Pimienta, Isabella Lovestory, and Andy Rubal.
Afrobeats artists like ZOCHI, dubbed "Canada's Queen of Afro Beats," have seen their singles become regular parts of Orbit Radio's programming in Toronto and receive features on CBC Nationwide and iHeart Radio.
Shubh, a Brampton-based Punjabi artist, has crossed 6 billion career streams and generated over 40 billion in digital footprint, selling out arenas across North America and the Middle East. Karan Aujla became the first Punjabi-Canadian artist to perform on The Tonight Show Starring Jimmy Fallon, and his collaboration with Ikky, “Making Memories,” debuted at No. 5 on the Billboard Canadian Albums chart. In 2026, Lte. Sidhu Moose Wala’s posthumous “Signed to God” hologram tour sold out Scotiabank Arena in Toronto and Rogers Arena in Vancouver, drawing arena-sized crowds, four years after his death.
These acts are rewriting the record books for what a “breakthrough” act in Canada can look like. These numbers, stadium sellouts, chart entries, late-night television debuts that the Canadian industry have historically reserved for a very specific “kind” of rock and pop artist, permanently raising the ceiling for what a Canadian act working outside the English-language mainstream can achieve.
The common thread across these three genres is a gap between consumption and airplay. Canadians are streaming Punjabi hip hop, Afrobeats, and Latin music in enormous numbers. The industry is signing, awarding, and building infrastructure around these genres, but commercial radio, still governed by CanCon rules that were designed for a different musical era, have been slower to reflect that reality.
The internationalization of Canadian music is next chapter of Canadian content (CanCon) The artists building this wave are Canadian artists, working with Canadian producers and engineers, recording in Canadian studios, and exporting a sound that is unmistakably from here, even when the lyrics are in Punjabi, Yoruba, or Spanish. This CRTC database makes Canadian music legible to the people with the power to play it.
In a country where the CanCon floor is 35% and the public broadcaster's is 50%, the real question has always been; how many stations would go higher if music was easier to find and clear?
FACTS
The CRTC is an independent quasi-judicial tribunal that regulates the Canadian communications sector in the public interest. The CRTC holds public consultations on telecommunications and broadcasting matters and makes decisions based on the public record. The CRTC is continuing to provide tools, reduce administrative burden, and modernize the broadcasting framework for radio stations. This includes the CRTC recently removing the requirement for radio stations to renew their licences every few years.
Originally established in 1968 (and expanded in 1976 to cover telecommunications), it reports to Parliament through the Minister of Canadian Heritage.
The CRTC enforces CanCon through broadcasting requirements. For example, commercial radio stations are generally required to devote at least 35% of their popular music selections to Canadian content, while CBC/Radio-Canada must feature at least 50%.
But what is MAPL and CanCon?
Canadian content (often shortened to CanCon) refers to creative, artistic, or informational work such as television shows, films, and music, that meets specific government-set criteria under the Broadcasting Act to ensure Canadian culture, voices, and stories are represented on air and online.
The rules are regulated and enforced by the Canadian Radio-television and Telecommunications Commission (CRTC). Simply shooting a movie or TV show in Canada does not automatically make it CanCon; the system is designed to measure Canadian creative control, ownership, and economic benefit (in this case to support and promote domestic artists on airwaves.
To qualify as CanCon, a musical selection generally must satisfy at least two of the following four criteria, known as the MAPL system:
M (Music): The music is composed entirely by a Canadian.
A (Artist): The music or lyrics are performed principally by a Canadian.
P (Performance): The musical selection consists of a live performance recorded wholly in Canada, or performed wholly in Canada and broadcast live.
L (Lyrics): The lyrics are written entirely by a Canadian.
(Note: Exceptions exist for older recordings or instrumental compositions where a Canadian composed the music.)